How We Build Products
We use Shape Up, a framework for lean product management developed by Basecamp, a software company that makes a project management software.
Discovery & Shaping
Betting
Develop & Launch
Ramp-Up
Discovery & Shaping
All ideas from customers and stakeholders first go into Triage. Here, the Product Team—composed of the Product Manager (PM) and the Founder—reviews and prioritizes the ideas that need to be shaped (planned) for the next cycle. Once an idea is selected, the shaping process begins. This involves creating rough sketches and drafting text details for each idea. Key elements include:
- The idea itself
- The problem it solves
- The value it brings
- Potential issues or rabbit holes that could arise
1-2weeks
Betting
A prototype is a preliminary representation of the product you aim to create. It is an interactive model that demonstrates how the final product will be used by the end-users.
- Bring the product idea to life in a way that enables our stakeholders to visualize the complete design and user flow.
- Get an early assessment on the effectiveness of the workflows.
- Recognize deficiencies in the design before commencing development.
30MIN
Development & Launch
In the 4-week development cycle, the delivery team (Product Engineer & Product Designer) uses the shaped plan to build the best possible solution within the set time. The focus is on delivering quickly and efficiently, without unnecessary delays.
Behind the Scenes with the Masters
The Need-to-Knows
What's an MVP and why does it sound so sporty?
MVP, in our world, stands for Minimum Viable Product. Think of it as the “essentials-only” version of your big idea. It’s the sneak peek that lets you test the waters without going all-in on the first dive. Saves time, money, and the occasional “Oops!”.
Why MVP Masters? Why not some other cool-sounding agency?
Here's the scoop: We’re MVP whizzes. Three months, an idea, and our magic touch, and boom! Digital greatness. With a killer combo of strategy, experience, and a sprinkle of user love, your project's in for some good times.
What's Inside the MVP Goodie Bag?
Picture this: everything you need for MVP stardom. We're talking top-notch project management, dazzling designs, the key features to make users go “wow”, snappy 2-week releases, all the analytics goodies, and a cherry on top.
You say 'swift MVP'. How's the quality though?
Speed's our game, but quality’s our fame. Our secret? A tight ship, a well-oiled plan, and a crew that knows their stuff. We spotlight the must-haves, chat with you like we're old pals, and deliver an MVP that’s all kinds of impressive.
So, after the big debut, can my MVP hit the gym and bulk up?
Heck yes! We don’t just launch and bounce. With our guide on scaling up, you’ll know how to beef up your MVP based on what users are vibing with. We lay the tracks for your MVP train to chug far and wide.